26 miles is a long way to run, which is why there are now half marathons. But 13 miles is still borderline crazy. Even 6.5 miles, or 3, or 1.5 is asking a lot.
The Half Half Half Half Half Marathon is reasonable, roughly .826 miles. And that ties in nicely with nonprofit youth writing center 826 Boston, who were looking for a fresh idea for an annual Spring event to bring together donors and volunteers.
So we brought the idea to them. And they liked it, so much they thought it could raise $25,000 right out of the blocks, in just a few weeks. And we said, Really?